The physical appearance of Security Officers moulds public perceptions. You are a Rent-A-Diplomat. The sloppily dressed guard sends a clear message: "I am incompetent!" The sharply dressed guard, uniform clean, pressed and fitted sends the professional message you need to succeed. Pant hem lengths are crucial. The hip-hop "pants on the ground" style shows you are unprofessional and a fool (IMHO), not a rebel. Shined shoes/boots are critical. A recent haircut helps. Knicknacks and pins attached to your uniform may show you are light hearted, approachable or of an "alternative lifestyle" when off duty. They do not say to the public "I am competent and you can trust me to act professionally." If you are mistaken for FBI, Secret Service or a cop, this is good, as those groups get a lot of credibility from the public (deserved or not.) (Claiming to be one of these LEOs is a crime so watch out.)
Your facial expression, word choice, chin up "I am aware, awake and observing the surroundings." is critical to credibility.
When off duty, on your way to or from work still in your uniform stay sharp, untucking your shirt or wearing your "unique" ball cap puts all other guards in a bad light.
That big chain handing on your belt makes you look like an S&M person, not a modern tough guy.
No white socks! Wear only white t-shirts without logos or printing. Black t-shirts with black uniforms only. Black hard shoes or boots only.Bath every day. Shave everyday. Use deodorant. No heavy perfumes.
Overweight guards are not taken seriously, sorry, as most guards are there....I could afford to lose a few pounds myself!
to be continued...
Saturday, June 5, 2010
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